An American blues-rock guitarist and singer from East Troy, Wisconsin Jared James is best known for his high-energy performances and ‘pick-less’ electric guitar playing technique. He is rarely seen without playing his “signature” single-pickup Epiphone Les Paul Custom nick-named Old Glory. He fronts a power trio under his name, rooted in the early 1970s hard-rock vein of Cream and Mountain. He resides in Los Angeles, California.

Jared James moved to Los Angeles in 2010. He quickly gained momentum by winning the prestigious Gibson Les Paul Tribute Contest as well as the Musicians Institute Most Outstanding Player Award. He formed his own trio shortly thereafter and released a 3-song EP Live at the Viper Room.

After this release, Jared James toured America and played various clubs/festivals including Sturgis Buffalo Chip, SXSW, Summerfest, and more. It was during this time he opened for Kid Rock, Lynyrd Skynyrd and ZZ TOP. In Spring 2014, he embarked on a 2-month European Tour which proved to be successful, resulting in 2015 full length release Old Glory & The Wild Revival recorded with producers Warren Huart and the legendary Eddie Kramer.

In early 2016 Music Radar named Jared as one of the “Top Upcoming Guitar Players in the World”.

In spring of 2016 Jared was featured in a “mini-doc” series UNCHARTED by Honda and UPROXX about his guitar playing and determination to further himself in the music industry. The documentary went viral online, resulting in over 7 million views within one month of its premier.

He has also recorded at historic studios such as Abbey Road, Sunset Sound, East-West, Swinghouse, and Dave Grohl’s Studio 606.

Nichols has toured across America and Europe with acts including Glenn Hughes, Zakk Wylde, Walter Trout, UFO, Saxon, Fozzy, L.A. Guns and Blue Öyster Cult.

His second full-length album Black Magic was released January 2018 and has gained powerful acclaim from guitar, classic rock and blues fans worldwide.

Epiphone Old GloryEquipment

Jared James Nichols is endorsed by Gibson/Epiphone, Seymour Duncan, Blackstar Amplification, and D’Addario strings. Jared primarily plays a Les Paul nicknamed “Old Glory” fitted with a single Seymour Duncan “Antiquity” P-90 in the bridge position. He uses D’Addario NYXL 10/52 strings. He plays Blackstar 30-watt combos and 100-watt stacks. He is seen using Seymour Duncan boost/overdrives left “always on”.




OLE RED, a 1953 Gibson Les Paul ‘Goldtop’ refinished in RED over the GOLD many many moons ago. “I feel it is THE BEST GUITAR I have ever played. At 66 years old, she is ALIVE. The sound and feel is otherworldly, I can’t even believe it. I feel closer to the music and sound that I love.
It has been a lifelong dream of mine to sling a real-deal 50s Les Paul over my shoulder. I cannot thank @lespaulforum enough for giving me the opportunity to do just that! It means the world to me and I have a feeling this axe will take BLUESPOWER to new heights never before imagined!”